Great nutrition begins with superfoods. Genesis Today is a progressive nutrition company specializing in superfoods—exceptional plants and fruits packed with vitamins, minerals, antioxidants and other essential nutrients that support overall health and well-being.



William Meissner – Chief Executive Officer

Bill brings more than 20 years of executive management and leadership experience to Genesis Today. Bill joins from several high-growth better-for-you CPG brands, with leadership roles at SoBe, Fuze, Talking Rain, Jones Soda and Distant Lands Coffee. “The Genesis Today product line is among the very best in the natural channel, and is ready for a large and sustained multi-channel expansion,” said Mr. Meissner. “This is a fantastic opportunity for me and for the Genesis Today customer.”



Andy Bergad – Chief Financial Officer

As Chief Financial Officer of Genesis Today, Andy Bergad is responsible for creating and implementing the financial, planning and technology strategies to enable the growth of the Genesis Today family of brands. Andy brings over 15 years of Senior Executive experience in consumer products and technology industries, at companies ranging in size form $10 million to $10 billion.



Jeff Brucker – Vice President of Marketing

Jeff brings over 10+ years’ experience leading marketing organizations in the Nutritional Products industry with category leading brands. Jeff has launched over 25 new product innovations and negotiated countless athlete/celebrity endorsement deals. As Vice President of Marketing, Jeff is responsible for creating and implementing the marketing & communication strategies for the Genesis Today product portfolio.


Genesis Today employee headshots


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